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Archive for December 7th, 2007


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Vision: Consumers will choose Gannett media for their news and information needs, anytime, anywhere, in any form.
Mission: To successfully transform Gannett to the new environment. We will provide must-have news and information on demand across all media, ever mindful of our journalistic responsibilities. [emphasis added]

— from the Gannett Co. Web site.

Our Mission is to be the leading provider of local news, sports and information in the markets we serve, both in print and online. We aim to produce high-quality newspapers and Web sites that provide news and information that is relevant and compelling to our readers, and generate better reach for our advertisers, greater opportunities for our employees, and record results and increased values for our shareholders. Key to our success is our clustering strategy and capitalizing on synergies created through clustering: cross-selling advertising, combining editorial coverage, marketing regional advertising and Web site networks, and consolidating office functions among our newspapers. [emphasis added]

— from the Journal Register Co. Web site.
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Written by Dr. Denny Wilkins

December 7, 2007 at 5:28 pm

Posted in Uncategorized