Archive for December 2nd, 2005
Uh, oh … Microsoft newspapers’ new foe?
Richard J. Tofel’s piece at CJR Daily on newspaper woes and their relationship to Microsoft’s plans for ad dollars — “Does it even know what it’s selling?” — is compelling reading.
It looks at Gates’ thrice-fold reinvention of Microsoft in terms of online usage and delivery of information and newspapers’ failure to adapt. It’s worth a read.